Conscious and Unconscious Bias

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Overview

The impact of Conscious and Unconscious Bias

Is there a correlation between Conscious and Unconscious Bias as it relates to communities with the worse health outcomes (e.g., African American/Black Communities)?

What is the impact of Conscious and Unconscious Bias with patient engagement, patient experience, and health outcomes?

How do we address it?

To address Conscious and Unconscious Bias, it is imperative that perception versus reality of the population served be addressed. If the perception is different than the reality and clinical care is delivered based on “perception” then it is possible that disparity in healthcare will continue to be pervasive.

One of the solutions to resolve the perception-reality issue as well as Unconscious Bias might be to know the individual whom happens to be a patient by the use of the Spot Check Methodology.

Apply the Spot Check Methodology to possibly address the concept of Unconscious Bias.

Are You Ready To Start?

Cultural Competency Case Studies

Case 1

Cultural Competency

The case of the 93 years-old South Carolina native sharecropper.

Lessons in cultural competency

“I had to be in the field by sun up, my family picked 300 to 500 pounds of cotton a day and [I] had to walk 10 miles to a segregated school.” The provider asked, “how could you walk 10 miles to school?” and the patient replied adamantly, “If you wanted an education, you had to walk.”

Improving health outcomes

The case of the 82 years-old African-American female church-goer.

Religion and healthcare

The Role of Religion in the Black Elderly Population and Clinical Care is Pivotal